Best Before vs Use By: What Food Dates Mean
Food date labels feel confusing until you split best before, use by, and the quality-versus-safety difference.

In this article
Food date labels explained quickly
In the EU and UK, use by is a safety date and best before is a quality date. Do not eat food after its use-by date just because it looks or smells fine. Food past a best-before date is not automatically unsafe, provided it was stored as directed and has not spoiled.
The distinction matters for both safety and waste. The European Commission estimates that up to 10% of food waste in the EU each year is linked to date marking.
So this is not just a labeling issue. It is a confidence issue. When people do not know what a date means, they often throw food away early just to feel safe.
Why date labels create so much confusion
Across countries, packages can still use a mix of phrases, but in Europe the main dates people see are much clearer:
- use by
- best before
Those two labels do different jobs.
The European Commission and the Food Standards Agency both make the split very clear:
- `use by` is about safety
- `best before` is about quality
Date labels affect waste when people do not know whether a date is about safety or quality.
The Commission says up to 10% of food waste in the EU is linked to date marking.
Source: European Commission, date marking and food waste prevention
Best before vs use by: the most important split
A food date label is not one thing.
In Europe, the important split is this:
- `use by` is the safety deadline for foods that can become unsafe quickly. Follow the pack's storage instructions and do not eat it after that date.
- `best before` marks the quality the maker expects from an unopened, correctly stored product. Reaching the date does not make it unsafe by itself.
That is why the same calendar date can lead to very different decisions depending on which label is on the pack.
The quickest EU-UK-US translation table
If you read food labels across countries, the same food can look much more confusing than it really is.
Use this simpler translation instead:
Safety date. Do not treat it as optional.
- EU: `use by`
Quality date. Think about storage and quality changes, not only the printed date.
- EU: `best before`
The same core split as the EU. The Food Standards Agency treats `use by` as safety-critical.
- UK: `use by` / `best before`
These phrases are not a single nationwide safety code. The FDA and USDA recommend `Best if Used By` as a voluntary quality label. Infant formula is a special case with a required use-by date.
- U.S.: `best by`, `best if used by`, `use by`, `sell by`
That is why a U.S. reader searching for "what does best by mean" often needs a calmer answer than "the food expired." Many American date phrases are more about freshness or peak quality than a universal safety deadline.
These two signals help explain why date labels still cause hesitation and waste in real kitchens.
The market study found about 96% of products reviewed carried a use-by or best-before date, while about 11% showed poor legibility. These are separate indicators, not parts of one total.
Source: European Commission market study on date marking
Quality is not the same as safety
This is the part worth slowing down for.
Quality answers questions like:
- Will this still taste its best?
- Will the texture still feel right?
- Will it still look as fresh?
Safety answers a different question:
- Could this make someone sick?
A cereal box that is past its best date may be stale. That is mainly a quality issue.
Cooked chicken that sat too long in the fridge is a safety issue.
The package date does not settle both questions at once.
What the common labels usually mean
Here is the simple version.
Best if used by
Usually about peak flavor or quality. Food may still be fine after this date if it was stored properly. Check the food and the maker's instructions; this is not permission to ignore signs of spoilage.
Use by
In the EU and UK, this is the safety date. The FSA says not to eat food after the use-by date even if it looks and smells fine. If you cannot use it in time, check whether it can be cooked or frozen before that date.
Opened and unopened are not the same reality
A printed date helps most when the food is still in the condition the producer expected.
That starts to break the moment something is opened.
- an unopened yogurt is not the same as a yogurt that has been open for days
- a sealed sauce jar is not the same as a jar used all week
- a printed best-before date does not describe how warm your fridge has been
This is one reason date labels get misunderstood. The package shows one part of the story. Your storage history shows the rest.
The safest simple reading
If you want one practical rule set that works well for most readers, start here:
- In the EU and UK, `use by` means safety: do not eat the food after that date.
- `best before` means quality: assess a correctly stored product rather than throwing it away automatically.
- In the U.S., check the exact product and official storage guidance; date wording does not map neatly onto the EU rules.
Once you start there, the label becomes much easier to use correctly.
What a printed date cannot tell you
Even a clear label still leaves out some of the most important information:
- what kind of food it is
- whether it stayed cold enough
- how long it has been open
- whether it sat out too long
- whether it now shows real spoilage
That is why storage history matters so much. A printed date on unopened yogurt does not answer the same question as a container of cooked rice made four days ago.
A calmer way to decide
If you are unsure about a food, walk through this order:
1. Understand whether it is `use by` or `best before`
That is the first question to ask.
2. Think about storage
Was it kept cold? Was it left out? Was it opened days ago?
3. Check trusted storage advice
FoodSafety.gov and other official cold-storage charts are much more useful than guessing.
4. Then look for spoilage
Bad smell, texture, mold, or obvious damage are reasons not to eat a food. For foods with a `use by` date, a normal smell cannot override the safety deadline.
Why this matters for food waste
When every date feels like an emergency, safe and usable food gets thrown away too early.
That means:
- more waste at home
- more money lost
- more stress around everyday decisions
Clear labels help, but clear routines help too.
A gentle Chefito shortcut
Chefito cannot decide food safety for you, but it can reduce the memory problem around dates.
It helps you track what came home, what was opened, and what should be used first. That means fewer decisions are made in a fog, and fewer items get thrown away only because nobody remembers the context.
If you want that routine in your pocket, download Chefito and use it to keep opened food, use-first items, and shopping decisions in one place.
If dates are the part you want to operationalize next, how to track expiry dates in Chefito is the best follow-up.
FAQ
What is a food date label?
In the EU and UK, the important distinction is a `use by` date for safety versus a `best before` date for quality. Other countries use different wording.
Is the date on food always a safety deadline?
No. In Europe, `best before` is about quality, while `use by` is about safety.
What does `best by` mean?
Usually it points to best quality, not automatic danger. In the U.S. especially, you still need to think about storage history and the type of food.
What is the difference between use by and best before?
`Use by` is about safety. `Best before` is about quality.
If the date passed, should I throw the food away right away?
Check which date it is. Do not eat an EU or UK food after its `use by` date. A passed `best before` date does not automatically mean an unopened, correctly stored food is unsafe; assess its condition and follow the maker's storage advice.
Ready to track your pantry instead of guessing?
Download Chefito to keep food dates visible, plan from your actual stock, and build a clearer shopping list.
Sources
- Date marking and food waste prevention
European Commission
- Best before and use-by dates
Food Standards Agency
- Labelling
European Commission
- Market study on date marking and other information provided on food labels and food waste prevention
European Commission
- Cold Food Storage Chart
FoodSafety.gov
- USDA-FDA Seek Information About Food Date Labeling
US FDA


